Sweden
Inspiration
Alicia Agneson
Words by
Yaytrade team
Photograph
André Garcia
PostedAugust 25, 2020
By now we’re all aware that the fashion industry is a serious threat to our planet. Wanting to dive a little bit deeper into this important subject, we hooked up with Alicia Agneson – actress and fashionista renowned for only wearing vintage and second hand – who agreed to hijack fashion week with us, and share her experience.
Before we get to the interview, we should probably state the obvious: Secondhand fashion is a billion times better for the planet than the traditional linear lifecycle. In fact, by simply wearing a garment three times longer than average we’re able to lower its total environmental impact by roughly 65% (pause for reaction).
What are the primary reasons you buy vintage and pre-loved?
First of all, for the environment. Second of all, because the quality is often much better, and finally because it’s a lot of fun hunting for beautiful things that no-one else has in their wardrobe.